About GENUINE aTHLETICS & Rehabilitation

Genuine Athletics started as an independent personal training company, with its founder Jason Bell sub-leasing out of various gyms across Delta, Surrey and Langley. After the first year and learning the ropes of business, the company began to expand organically by onboarding new personal trainers and mentoring them to assure the best experience possible for our clients. As our positive reputation continued to grow, so did the support of our community, influencing Jason to take a leap of faith by signing a big lease, opening our first location in South Surrey at the height of the Covid Pandemic.

PERSONAL TRAINERS, HEALTHCARE PROFESSIONALS AND MORE

The first year was challenging, trying to grow a new business from the ground up in a new city with overwhelming overhead and the pressures of a competitive market. Staying true to the vision of creating an all in one stop for everything health, wellness and performance, we began to differentiate ourselves from our competitors when Genuine Athletics changed its DBA to Genuine Athletics & Rehabilitation. Launching various new services such as physiotherapy, chiropractic care, massage therapy and more alongside hiring some of the best practitioners in our industry.

Coming to the end of our second year in business in South Surrey with our own location, Genuine Athletics & Rehabilitation now employs over 25 personal trainers, healthcare professionals and administrative assistants.

OUR TEAM MEMBERS

The Team at Genuine Athletics
Award winning gym

AWARD WINNING GYM AND REHABILITATION CENTRE

Earning awards this year such as Best Gym in Surrey by Consumers Choice, Top Rated Clinic in Surrey by Pain Hero, Top Personal Trainers & Gym in Surrey by Community Votes and more proving the amazing positive impact we have made on our community.

Genuine Athletics started as a one man show 7 years ago and has grown to become a leader in just a few short years. This was accomplished without the help of investors, partners or family money. We could not be more thankful for the opportunities our community has provided us with through their support and to hope continue providing Genuine health, wellness and performance services throughout the coming years.